While it may seem odd, even discourteous, to start a critique of last Saturday’s Sinn Féin Árd Fheis address by Mary Lou McDonald with a reference to Sesame Street… well bear with me.
One of the great achievements of that landmark educational programme was how it borrowed methods of television advertising, jingles, and short segments to promote letters and numbers instead of product and sponsors. Each episode ended with the message today’s programme was brought to you by the letter P and the number 5… or whatever.
If last Saturday night’s address had such a message, it would have been just one word: change.
Continue reading “Sinn Féin leader’s speech was brought to you by the word: #Change”
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